Can a news letter help you increase exposure and sales? To answer that question briefly. Yes! Sending out occasional newsletters is a good way to draw back existing customers to your website, but what if your a niche website that has already satisfied the needs of your customer. How can you use your newsletter to expand your customer base? The answer is content that is forwardable. We have all seen those e-mails that go viral. Like the crying baby, or the joke about the talking dog, or the warning of why it's not a good idea to get back in your car when filling up at the gas station. People are eager to share things like this, and with just one click of the mouse can easily share it with dozens of friends, who will share it with dozens of friends who are likely to open and read that e-mail. So what can you. Put something interesting in your newsletter or something funny. Jokes are probably the number one things that's forwarded, followed by consumer warnings. Why not warn your customers about a scam going on in your industry and provide a link to more information on your website. You get the idea!
If you need some ideas of how to add content to your newsletter try this link below.
Of course newsletters are a great way to keep loyal customers and can serve a purpose in expanding your customer base, but it takes time. For 4 sure fire methods to drive traffic to your website right now check out the tutorials in project pay day. You have to become a member, but membership is free. They have great tutorials on creating FREE High Quality traffic for your website and on increasing your referral base.
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